I cast a spell

Lumoan is made for those who believe that confidence will be noticed. For those who believe that confidence is the best thing you can carry. We design models to be timeless, and we don't run after current trends. We choose our partners carefully, they must follow the same ethical and...

Lumoan

Lumoan was founded on the idea that "everything is possible" and got its name to remind us that every person is enchanted. We strongly believe that feeling good and confident can be seen and felt. We want Lumoa's clothes to feel good, to help you feel good about yourself right now, right here, exactly as you are. However, feeling good and well-being is much more than what is visible on the outside. Lumoan commits to include increasing well-being in everyday activities. We donate 3% of our income to increase the well-being of Finns, the destination of the donation is chosen annually.